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I am old enough to remember when the Apple IIGS came out along with the Tandy TSR80 and young enough to catch the evolution of today’s migration to Cloud computing. What an amazing time we live in! Along the way, I’ve had the benefit of using PCs on both computing platforms and then some, including many of the mobile platforms: GEOS, Palm, Win CE (wince as it was derisively referred to), Windows Mobile, iOS and finally Android. I’ve watched many other computing platforms and OS’s come and go too as their relevance grew and faded.

This brings me to PC users groups. In the pre-internet days, it was the only way to meet up, network and learn from other like minded individuals who shared the same passion and desire to learn about the dizzying tide of hardware and the software that went with it. They packed these groups’ meetings, anxious and excited to absorb every morsel of information being presented. Companies discovered that these groups were a great source of feedback as well as potential customers and showered attendees with samples, demos and free products. I remembered those days well. it was the reason I joined one. I learned so much over the years and made life-long friends and met many industry captains along the way.

Then the internet came along and matured, allowing many of us to discover so much more than what our local PC users groups could ever hope to offer in terms of the breadth of information and audience-all from the convenience of our homes and at any hour of the day. I admittedly joined several “on-line communities” for this reason, as no local PC users groups existed to fill this vacuum of new ideas, techniques and disciplines. I had slowly outgrown my own group’s ability to teach, share and showcase my increasing interest in 3D image creation, digital printing, mobile computing and other exploding areas of technologies. The recession did not help either as it became an important factor in driving my decisions as to where I spent my hard earned money including memberships and subscriptions.

Yet, I stubbornly kept my membership in my local PC user group. Whether out of a sense of loyalty to friends or a misguided sense of giving back to an institution that had given me so much in my adult professional life. My little local PC users group still remains an important part of my monthly routine. It was there when I needed it the most and to abandon it now would be of such a disservice to the ranks of a new generation of users who seek the same knowledge I did when I was at their point in the beginning of my career.

I believe that local PC users groups like mine are still relevant despite all the on-line communities and information sources on the internet. There is still a role they play in our ever evolving computing universe. Many urban and rural communities lack the access to internet which makes the education of technologies prohibitive and daunting. For the thousands of us who have benefited from these users groups in the past, its time to repay the knowledge we reaped by returning and showing a new generation and others who lacked the opportunity, what we have learned. There is also an immediacy to feedback when one attends a meeting and is able to ask questions of a speaker.

The local PC users group is also more attuned to the needs of their community than their internet counterpart and can offer job banks, news and education tailored for their area. Now, don’t get me wrong. There is room for both to coexist. While the message and meeting topics must adapt to the times and technology for many of the older groups, they can survive and continue to play an important role. It is the cornerstone of what makes computing so unique, amazing and so unforgiving. Relevancy is so fleeting. Just ask Palm and its WebOS.

: ) Henry Lee, proud CDPUG eZine Editor/@nativeArtzCLE

Dr. Charles M. Geschke
Chairman of the Board and Co-Founder, Adobe Systems, Inc.
The Amazing Story of Silicon Valley and the Birth of the Computing Industry

Friday, October 28, 2011 – noon

Dr. Charles Geschke co-founded Adobe in 1982, forever transforming how people create, process and engage with information.  He has been a respected and inspiring industry leader and has been instrumental in developing some of the software industry’s most pioneering technologies.

Chuck Geschke is in a unique position to discuss the evolution of the personal computer business from the 1960s to today. Geschke will describe the Defense Department’s Advanced Research Project Agency (ARPA), the remarkable development of Silicon Valley, his experience at the Xerox Palo Alto Research Center (PARC), and his experience founding Adobe Systems.

In 2000, Geschke retired from his position as Adobe president. Today, he and John Warnock (Adobe’s other co-founder) are co-chairman of Adobe’s board of directors and continue to shape direction for the nearly $3 billion company.

Prior to co-founding Adobe, Geschke formed the Imaging Sciences Laboratory at Xerox Palo Alto Research Center where he directed research activities in the fields of computer science, graphics, image processing and optics. Previously, he was a principal scientist and researcher at Xerox PARC’s Computer Sciences Laboratory.

Geschke holds a doctorate in computer science from Carnegie-Mellon University as well as a master’s degree in mathematics and an A.B. in classics, both from Xavier University.

Make reservations*

*Reservations must be made 24 hours in advance of the event. Reservations will be held 15 minutes past start of program, such as 12:15 for noon programs. Reservations will then be open to standby ticketing.

Friday Forum:

$18 Member
$30 Non Member

COSE Arts Network Social

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Arts Network Social

Tuesday, November 01, 2011
6:00 pm - 8:00 pm

Join us for our fall/winter social event at the Happy Dog, an independent live music venue and restaurant that anchors the Gordon Square Arts District. The Happy Dog, with its menu of gourmet hot dogs (vegan options available), tater tots and over 50 toppings, was recently featured on the Food Network television special, The Best Thing I Ever Ate! 

Joining us with informal presentations that evening will be Christopher J. Klasa, Esq., Thompson Hine LLP and Kristin Puch, Community Partnership for Arts and Culture (CPAC).

Mr. Klasa will present Content Creation, Distribution and Consumption: D.I.Y. in the Digital Age.” The Digital Age has brought with it numerous avenues for you, the independent content creator, to take control of your creative career and get your music/art/book/video to an audience who might not have existed pre-internet. Musician, DJ and lawyer Christopher J. Klasa will provide will provide an overview of do-it-yourself content creation and distribution for artists of all mediums and related legal issues with a focus on providing insight on how you can turn your art into a self-contained and self-sustaining enterprise.

Ms. Puch will discuss CPAC’s recent Remix Cleveland research project, and ways in which their findings will help spark new conversations for how the Cleveland Music Sector can help shape the city’s future.

Following the presentation, enjoy food, drinks and networking with your peers at this neighborhood hangout for Cleveland’s creatives!

Happy Dog

5801 Detroit Avenu
Cleveland, Ohio 44102

GOOGLE MAP

Member Price:

$5.00

Non-Member Price:

$10.00


 

Cleveland advertising chief sees opportunities to design for the small screen

Jason Therrien, President of Thundertech

In a talk to the Independent Practitioners Group (IPG) on Wednesday April 6, Jason Therrien of the Thunder Tech advertising agency in Cleveland (right) said that the future of online interaction will take place on mobile devices.  The firm is moving its graphic design work from paper to the web and smart phones.  Therrien cited several qualities of the new trend.

· Always-on delivery

· Intuitive user interface

He said that that marketing agencies are looking at multi-channel opportunities for advertising. For instance, the new Apple iPad can serve up games, news, books, productivity applications, online learning, and many other “apps.” Every one of them is a channel to reach defined segments.  It is a single platform with an infinite number of possibilities.

No everyone is in the game

There are barriers to this new mobile paradigm. While 91% of Americans have cell phones, fewer than half have so-called “smart phones.” The majority of cell phone owners are using the simpler devices primarily for voice.

However, the distinctions between smart phones and older style flip-or-candy bar type phones goes away when it comes to breaking news.  In terms of percentages of how people get news bulletins, SMS messages still rule.

· 30% mobile

· 29% computer including desktops and laptops

· 21% TV

· 12% Radio

· 3% newspaper

Screen size matters

A big problem for developers of mobile applications, and graphic artists, is the wide variety of screen real estate or landscapes they have to work with across multiple mobile devices. For instance, squeezing the user interface into a mobile device has to take into account the differences between iPhones, Blackberry, and Android devices. Ultimately, size does matter.

“It gets expensive,” Therrien says, and, “a developer has to learn when to say no to new features.”

He adds he doubts there will be standards widely accepted for the next few years as each device maker seeks to dominate the market.

Therrin also talked about QR codes and near field communications as new means of using cell phones for payment plans.  According to trade press reports, a race is on by Apple and Google to gain competitive advantage with this technology. Adoption of these technologies depends greatly on how well merchants change their in-store practices.

Success depends on more than technology

Therrien said Starbucks was an early adopter of using cell phones to pay for coffee, but the initial user experience was lackluster since the company’s training program for store employees to work with the new technology wasn’t up to the job.  He noted that making sure the back end of the retail operation can support the customer experience is a key success factor.

Due to society’s fast-paced ramp up with mobile devices, mobile marketing is evolving beyond tactics such as apps or donations and is quickly becoming an important component of the integrated marketing mix.

It’s important to craft effective messages to engage mobile-device consumers. That means marketers need to be able to communicate with their audiences on these devices.

As cell phones develop more capability, quality of life will come to depend more on continuous communications. Therrin says we are giving up some physical mobility for virtual mobility. Marketing firms are taking note, but whether people will accept more commercial content on their phones, or using them in place of credit cards, remains to be seen.

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Posted by: blog@cdpug.org

Date: Saturday, April 16, 2011

Time: 10:30 AM – 12:00 PM

Topic: Let’s Talk About: getHIRED!

Location: Room 30 (Lower Floor – Administration Building), Notre Dame College

Home Work: Please come to the meeting prepared to share your ideas on these topics:

What do you think is the skill set needed to get hired?

What is the best way to learn the tech skills needed to get hired?

Share your experiences with these key tech skills.

Web SIG Cleveland speaker ideas for the fall on these and other topics.

Please go to: www.WebSigCleveland.org for more details and driving directions.

The 2011 Print and ePublishing Conference

Washington DC, USA

May 23–25, 2011

Join the world’s top InDesign experts and members of the Adobe InDesign team, May 23-25 in Washington DC for the InDesign event of the year! Find answers and valuable insight on the topics publishing for eBooks, print, interactive documents, and more! Be inspired by fresh ideas and new products. This two 2-day multi-track conference is followed by a full day of post-conference tutorials.

For more information go to http://indesignsecretslive.com/conference.html

Founded by world-renowned InDesign experts David Blatner and Anne-Marie Concepción, and dedicated to the proposition that InDesign professionals deserve a great learning experience, the Print and ePublishing Conference brings together over a dozen of the leading InDesign experts minds for three days of non-stop inspiration and education!